When the Stanford Shopping Center invited Eye of the Day to open a month-long pop up store to be located in their Main Pavilion, we knew immediately that it was a great idea. All of our expectations were met and exceeded as trade and retail customers from Palo Alto, Menlo Park and beyond visited the temporary store and attended programs with guest speakers Rebecca Sweet, author of Garden Up! Smart Vertical Gardening for Small and Large Products, Stefani Bittner of Star Apple Gardens and co-author of The Beautiful Edible Garden, and Julie Chai, former Sunset Magazine Senior Garden Editor.
The most exciting and popular products from the flagship Santa Barbara store were available for customers to become acquainted with our signature high quality. Among the highlights were pieces from Gladding McBean, located in Lincoln, California, finished in their lustrous, bright glazes. New Eye of the Day customers had their beautiful oil jars delivered by Brent and then ordered more. The Greek terracotta was especially in demand for its characteristic rustic look and excellent price point, and French Anduze pots in a variety of colors and finishes were met with excitement and purchased to take home or be delivered.
Because of our recent partnership with the Stanford Shopping Center, Woodside Hotel Group has become a great new customer with merchandise already delivered to the Napa Valley Lodge and soon to be delivered to the Lafayette Park Hotel. “We are thrilled to have had the privilege of working with Eye of the Day,” explains Julie Kelly, Director of Marketing and Business Development for Stanford Shopping Center. “Their merchandise was a beautiful compliment to the property’s existing flowers and foliage, and our shoppers loved it.”
With the Stanford experience now complete, Eye of the Day anticipates more short-term projects in different locations and is pursuing various options. One opportunity now being realized is a partnership with Roger Reynolds Nursery in Menlo Park. Watch for more information about this venture…